The Group’s brands will be operating under one banner – Worldline – and all previous brands will now be known as Worldline.
Announcing the launch of the new brand identity, Gilles Grapinet, chairman and chief executive of Worldline, said: “As a leading consolidator of the payments industry, Worldline has inherited the know-how, talent and creativity from the many great companies that joined us. It is now time to consolidate our rich brand portfolio and turn Worldline into a truly global brand after many years of active and successful integrations. I am proud that as wemove forward, we do so with a renewed and distinctive identity that encapsulates what Worldline is and what we stand for:a strong, sustainable and trusted company dedicated to play a leading role for the future of payments in Europe and beyond, for the benefit of all its customers and the wider societies that we serve.”
