In Brief…

Danone’s US subsidiary Dannon settles Federal Trade Commission charges of deceptive advertising and will remove claims that dairy product Activia relieves bowel irregularity and DanActive boosts immunity from colds.

Britvic appoints former Diageo executive Pamela Bower-Nye as International Marketing Director.

UK-based nutraceutical firm Provexis sees H1 2010 net loss widen to £1.04m.

In the US, PepsiCo’s Tropicana Products division is launching Tropicana Tropolis, a squeezable fruit pouch aimed at children.

In the UK, Innocent Drinks is to switch from using Tetra Pak cartons to PET bottles for its range of ‘not from concentrate’ (NFC) juices, whilst smoothies will remain in cartons.

UK media regulator Ofcom announces that product placement will be permitted in UK television programmes from 28 February 2011.

GlaxoSmithKline receives a positive opinion from the European Food Safety Authority in respect to the reduction in tooth demineralisation claim for its ‘toothkind’ drinks.

Coca-Cola Company announces it is likely to increase the price of its Minute Maid and Simply juice brands between 4-8% this year due to increasing cost pressures.

In the UK, Innocent Drinks unveils a £2.7m multi-platform marketing campaign which positions its smoothies as a healthy snack alternative.

Nespresso home coffee brewing system inventor Eric Favre is launching a tea-based version in Asia called Tpresso.

PepsiCo secures a multi-year sponsorship agreement for the US version of the X Factor talent contest.

In the UK, Coca-Cola Enterprises to extend the Relentless energy drink line with the launch of a sugar-free variant called Libertus.

The European Commission to investigate potential competi­tion concerns arising from the planned joint venture between Brazilian orange juice producers Grupo Fischer and Grupo Votorantim.

Sara Lee Corporation unveils a five-year plan which aims to triple its use of certified sustainable coffee to 20% of total volume by 2015.

PepsiCo confirms that since 2008 the company has reduced total energy consumption by 7.3%, landfill waste by 88% and water use by 14.6%, despite the company having grown 15%.

In the US, Dr Pepper Snapple Group is testing a male-oriented, low calorie version of the Dr Pepper brand called Dr Pepper Ten.

Irish dairy company Glanbia acquires US sports nutrition company Bio-Engineered Supplements and Nutrition for US$144m.

In the UK, the ASA bans a poster advert for Coca-Cola Company’s Glacéau Vitamin­water because of a misleading nutrition claim, due to the drink’s sugar levels.

McDonald’s UK, in conjunction with Visa Europe, plans to roll out a contactless card payment service for food and drink costing less than £15 by this summer.

In the US, cheese companies including Chr Hansen, Kraft Foods and Cargill pledge to increase efforts to reduce sodium levels in cheese.

PepsiCo launches a new logo for the 7UP brand, to be initially rolled out in Germany and Canada.

Britvic announces two major product launches with the roll out of Fruit Shoot Hydro and a Robinsons double-concentrate squash, to be supported by marketing campaigns totalling £9.3m.

Natural plant extract supplier Naturex reports a 21.6% increase in FY 2010 consolidated revenue to €226.3m, with Food & Beverage division revenue up 22.7% to €137.1m.

In the UK, food and drink manufacturers including Coca-Cola Enterprises and Kraft Foods pledge to reduce packaging, waste and carbon footprint as part of the Courtauld Commitment.

In the US, coffee chain Seattle’s Best Coffee, a division of Starbucks, enters the RTD coffee category with the launch of an iced latte line.

According to the Wall Street Journal a US federal court has denied Kraft Foods Inc.’s request to block Starbucks Corp. from taking over the distribution of Starbucks-branded packaged coffee on March 1, ending a 12-year-old arrangement under which Kraft has been the coffee house chain’s principal distributor to retailers.

Spanish dairy producer Leche Pascual is ordered by a court to stop selling one of its shelf-stable fruit juice brands in chiller cabinets as it misleads consumers and creates unfair competition.

Swedish dairy company Skånemejerier plans to double turnover to SEK6.6bn by 2013 by increasing milk production and growing sales of fruit juice and other fruit beverages.

UK supermarket chain Asda trials a GreenBottle, a new milk bottle made from papier-mâché with a recycled plastic inner liner.

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