Bottled water leaders link up in Lisbon

zenithWith volume growth as high as 7% a year, the next Global Bottled Water Congress will focus on the key objective of ‘Added Value’. Organised by specialist food and drink consultancy Zenith International and sponsored by Bericap, the Congress will run from 20 to 22 October in Lisbon. Top industry executives from around the world will have the chance to debate all the trends, issues and innovations at the iconic Myriad by Sana Hotel overlooking the Tagus river.

Now in its twelfth year, the Global Bottled Water Congress is designed for industry leaders, suppliers, customers and analysts to gain a complete overview of the latest developments across all continents from the most dynamic companies in each region, with extensive time for informal networking.

The 2015 Congress will target improving differentiation for both essential low cost, high quality suppliers in emerging markets and lifestyle choice in developed markets. Speakers will be travelling from the United States, Brazil, Peru, India and China, as well as many from across Europe.

Highlights include global market analysis from Rabobank, Coca-Cola and Aje; international growth perspectives from Nestlé, Tata and Tibet 5100; advice on adapting to change from Sonae, Digital Foodie and Heartland; scrutiny of water plus expansion from Kantar, Tesco, Essentia and Jurajska; a European overview with Unicer, Karlovarske, EFBW, Ferrarelle and IDS Borjomi; premium water updates from Narang, Global Ethics and Petropolis, plus an entrepreneur shoot-out between three new concepts.

The 2015 Global Bottled Water Awards will be presented at an industry gala dinner on 21 October. Zenith will also provide a series of market insight briefings. “Bottled water has all the attributes of health and convenience, but also needs to keep at the forefront of innovation and sustainability,” commented Zenith chairman Richard Hall. “That is why we are so delighted to be hosting the 2015 Global Bottled Water Awards. Entries are invited under 11 separate categories and must be submitted to Emilie Odin, by September.”