That's why The Kenco Coffee Company is focusing on the three essentials for a successful vended beverage service: quality brands, sustainability and great value.

It's to make more from every hot beverage vended through your machine and it's Kenco's experience and expertise that make the difference.

The best brands

Quality brands are even more relevant both front and back-of-house when times are tough, and Kenco is leading the way with quality, certified instant coffee*. The latest £7 million media campaign, including TV, from September 2008 to March 2009 is making sure that millions of UK coffee consumers continue to be aware of the quality of the brand. As clients begin to think more carefully about where they spend , and what they spend on, presenting trusted brands like Kenco as part of your offer, is essential.

A focus on sustainable sourcing

Kenco is not only passionate about hot beverages, it's also passionate about ethical sourcing. That's why the brand is working with the Rainforest Alliance.

Involvement with the Rainforest Alliance ensures a better quality of life for coffee farming communities, and helps protect the environment and the wildlife that depend on it. Kenco is among one of the first mainstream, quality brands with such strong ethical credentials and it's an important message to carry through to customers front-ofhouse. With Kenco, operators can serve a sustainably farmed coffee at every hot beverage consumption point.

Great value

Of course, you want great value when you purchase your coffee. The good news is that now 75 per cent of the beans used for Kenco freezedried coffee come from Rainforest Alliance Certified^TM farms and Kenco is exactly the same great value it was before.

But the support goes even further. Kenco offers specific, commercial recommendations focused on the right equipment, the best quality brands, and the right level of support for your needs.

So in the same way that it always strives for the perfect blend, The Kenco Coffee Company creates the right blend of equipment, brand and support for your business.

It's a blend that will help create a successful beverage service.

*Source: Nielsen MAT 23.12.08 GB

www.kencocoffeecompany.co.uk