Vending International
Drifter returns
Published:  20 October, 2008

Nestlé MultiSnack has reintroduced a favourite from the eighties -  Drifter. First launched in 1980, the number two brand for Nestlé MultiSnack vending is back by popular demand from end-user customers.

The crisp wafer, dipped in chewy caramel and covered in real milk chocolate, makes for a satisfying snack with wide appeal - making it an ideal vending treat.

With a great texture and taste, Drifter attracts customers with its stand-out colourful design. The grab and go twin bar is perfect for all vending environments including workplace, further education, entertainment and leisure. One of the larger vending alternatives, Drifter's competitive price point makes it great value for customers and consumers alike.

Martin Lines, Marketing Director for Nestlé Professional, commented: "Since its re-launch the nostalgic chocolate bar has proven its popular appeal. We are confident that Drifter will re-establish itself as a consumer favourite. This product presents a great opportunity for vending operators."

http://www.nestleprofessional.co.uk/






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