Sales of chocolate-based flavoured powder drinks currently show the fastest increase with retail volume growth of six per cent and current retail value growth of seven per cent. This impressive performance is driven mainly by the trend towards buying more indulgent, yet more natural products, particularly among women and younger consumers.

Amour de Chocolat enables operators to be more adventurous and serve continental style beverages for an intense chocolate experience.

Granulated for ease of flow and low dusting, the multifunctional add milk formula is made for Milfresh superior granulated skimmed milk for vending operators and foodservice providers with table top vending applications. Milfresh provides a healthier alternative to traditional whitener as it contains no additives or preservatives and is HVO free.

Simon Kershaw, Sector Marketing Manager (Vending) at Aimia Foods, commented: "Amour de Chocolat gives vending operators a real opportunity to stand out from their competitors, and provide their customers with the ultimate hot chocolate experience.

"With the rise of the indulgence trend, people are seeking a cosmopolitan style beverage which is rich in flavour. Following this, luxury chocolate-based flavoured powder drinks are predicted to show growth in volume and constant value sales in the future as the category continues to expand."

http://www.aimiafoods.com/

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