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With over 15 years' business experience in the UK, Lavazza understands its customers. Quality products and the latest innovations, in line with Italian tradition, have helped to drive the brand forward. 2007 was an excellent year for the brand, with growing interest in its OCS (Office Coffee System) & Vending division, proving that more people are turning to real coffee, especially away from home and particularly at work.
The OCS division aims to bring the high-street coffee experience to the work place. This year, the company plans to reinforce its position with a wider product range for its BLUETM and Espresso Point TM coffee systems, delivering easy and efficient ways to enjoy real coffee in the office.
Lavazza has two capsule vending systems to choose from, depending on individual customers' needs. Both BLUETM and Espresso PointTM are state-of-the-art machines offering a wide range of coffee and non-coffee products, including tea and soup. Revolutionising the standard of machine-produced coffee for offices, catering and vending outlets, today, two billion capsules are sold every year.
Espresso PointTM is claimed to be the ideal choice for customers wanting a truly authentic Italian espresso. BLUETM is a versatile machine characterised by self-protecting capsules, an exclusive extraction process and superior Lavazza coffee blends, guaranteeing an authentic Lavazza coffee every time.
This month, Lavazza, one of the major players in the vending industry and Italy's favourite coffee, is launching its 100 per cent sustainable, ethically traded coffee for the workplace. ˇTierra! is Lavazza's sustainable coffee, blended from beans grown in selected plantations in Honduras, Columbia and Peru. Launched with great success in the in home retail sector and catering industry, ˇTierra! will be available for both Lavazza's capsule systems, BLUETM and Espresso PointTM.
ˇTierra! has been certified by Rainforest Alliance brings together ethically sourced ingredients to create this 100 per cent Arabica blend. The new ˇTierra! capsules appeal to coffee lovers with a desire to behave ethically in their working environment. The coffee is Rainforest Alliance CertifiedTM and delivers great taste with social, economic and environmental support for the three communities involved.
http://www.lavazza-coffee.co.uk/
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