In the competitive vending market, quality product offerings which increase rate of sale and enhance the profit margins are key drivers for operators. Aimia Foods, leading supplier of food and beverage products, offers operators the complete business solution with its Milfresh Superior Granulated Skimmed Milk, the perfect accompaniment to its superior range of coffee vending products.
Simon Kershaw, Category Marketing Manager at Aimia Foods, comments: "Customers expect more from their coffee these days and with the growth of coffee-shop culture, standards are higher than ever before. Stocking a good quality coffee, such as the ethically sourced fairtrade brand Percol, and Buendia from the FNC as well as our premium coffee offer, Douwe Egberts, is essential. Giving clients the choice and variety is often not enough, Operators also need to look at other equally important factors such as the whiteners they are using, after all over 80 per cent of vended coffee is taken white, or as a speciality such as latte or cappuccino.
"By offering a quality coffee with a healthy, great tasting whitener, operators can justify a higher vend price, ultimately increasing profit margins. Made from 100 per cent pure skimmed milk and virtually fat-free, Milfresh Superior is perfect in lattes and cappuccinos. In consumer trials seven out of ten people could not tell the difference between fresh milk and Milfresh granulated skimmed milk. A natural tasting additive and preservative-free product, Milfresh is free from hydrogenated vegetable oils and trans fats, and so is healthier, too.
"This granulated product dissolves easily in coffee and whips into a strong tight foam which lasts right down the drink. It produces a premium, coffee-shop style drink that can be delivered straight from a vending machine, exactly what we believe customers are looking for."
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