Julie Caulfield, Communications Manager at RUSU said: "The Reverse Vending Machine is a great initiative for RUSU - we are the first in the South East and the first university nationwide to install an incentive based method for recycling."

Reverse Vending Machines utilise advanced technology to identify, sort, collect and automatically process used drinks containers ready for recycling. The machine will produce token receipts for each item recycled, allowing the user to benefit financially.

"Each time a student uses the machine, they will earn one point, which they can spend in the Union's Juice Bar. The Juice Bar serves up freshly made smoothies and juices, to encourage students to eat, drink and think healthy living," added Julie Caulfield.

The Reverse Vending Machine brings numerous business benefits to RUSU allowing them to:

• Reduce current waste management costs and improve recycling standards
• Save on landfill taxes
• Assist the Union in achieving awards and accreditations for environmental practices
• Improve Health and Safety by condensing litter and waste
• Enhance the Corporate Social Responsibility profile to outside communities
• Assist with recycling obligations to Government, NGOs and EU.

As the first university to install the Reverse Vending Machine, RUSU hope to set a trend for others to follow, and join in the big push to Go Green!