Vending International
Wrigley’s - perfect for breath - perfect for vending
Published:  05 December, 2007

Sugar free chewing gum and mints provide vending operators with a healthy and incremental sales opportunity, whilst satisfying a consumer need for products that provide mouth freshening and oral healthcare benefits after eating and drinking.

Research conducted by the Wrigley Company found that one in four consumers would like a gum or mints proposition to be available after snacking or drinking to freshen their breath, making these products perfect for the vending market. The Wrigley Company offers an extensive portfolio of sugarfree products for vending including Extra Peppermint gum, Extra Mints and Orbit Complete.

Alexandra MacHutchon, Communications Manager at Wrigley comments: “Toothpaste and mouthwash should always be an essential part of people’s daily oral healthcare regimes, but with the increasing requirement for mouth freshening on the move, Wrigley’s range offers consumers portable oral healthcare that can be purchased at vending machines to supplement their existing dental routine.”






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