Cafédirect raises the bar in ethical standards

Published: 01 September, 2007

The increased awareness in health and government legislation banning so called unhealthy drinks in schools has created a gap in the market that hot beverages can fill.

And now there’s another reason to choose Cafédirect Fairtrade hot drinks. The only major brand to guarantee a minimum price for its tea growers, Cafédirect recently announced it is increasing the amount it pays for tea by 8%. The uplift will also help to strengthen tea grower organisations, build sustainability and secure a stable income for its growers and workers.

For enquiries about stocking Cafédirect, please call 0207 490 9520 to speak to a member of our ‘Out of Home’ Team.

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