Thousands of farmers from Latin America to Africa will benefit as a coffee company passionate about quality and an international conservation organisation dedicated to protecting biodiversity launch a new phase of collaboration. The Rainforest Alliance and Nestlé Nespresso have signed a pact called "Ecolaboration". One of the shared goals is to reduce the environmental impacts and increase the social benefits of coffee cultivation in enough tropical regions so that 80% of Nespresso's coffee comes from Rainforest Alliance CertifiedTM farms by the year 2013.
Farmers are enrolled in the programme and are making progress toward ‘sustainable quality' in Brazil, Colombia, Costa Rica, Guatemala, Kenya and Mexico. Clusters of farms capable of meeting Nespresso's demanding quality requirements also have been identified in Ethiopia, India and Nicaragua and are poised to join the programme under the new Ecolaboration between the Rainforest Alliance and Nespresso.
The Rainforest Alliance works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behaviour. For more information, visit www.rainforest-alliance.org
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