The new Prelude Coffee Tower created a real ‘wow' factor on the stand and generated interest from both UK and overseas buyers, with a large potential order for South Africa being received on the first day of the exhibition. The Prelude Coffee Tower is a custom designed cream unit, housing an eye-catching hi-gloss Urban Red Prelude, complete with cups, sip lids and drink accessories. It has been specially designed for forecourt traders and smaller retail outlets.

Equally popular was Westomatic's 12oz Sigma Max, designed to create maximum impact on the high street. The 12oz Sigma Max comes with new ‘Coffee2go' branding in a striking high gloss Urban Red, complete with the only integral sip lid dispenser in a vending machine on the market. The Sigma Max served freshly ground coffee and tea throughout the show and impressed visitors with the high quality and taste of the drinks.

Westomatic also showcased the new Pure Gold Business range, which is contemporary black and gold customized branding, specially designed for the corporate office environment. The range includes the premium whole bean to cup Sigma, with optional Fair Trade branding, the Azure Brita filtered mains-fed water dispenser, temperature controlled SnackPoint machines and the Otis chilled bottle and can vendor. All the machines in the range have a host of environmentally friendly, energy saving features, including LED lighting and packaging free delivery.

Westomatic's Marketing Manager Mark Rhodes comments: "I was impressed with amount of visitors we had on our stand and with the quality of leads that we generated. We have already received firm orders as a result of the show and have some very interesting deals in the pipeline."

Contact Westomatic on + 44 (0)1626 323100 or visit www.westomatic.com

Printer friendly version

Email this article to a friend

Bookmark this

---