Sheffield-based, Jim's career encompasses fast food, point of sale and retail systems. He joins the company from Counter Solutions. He explained: "This is an exciting opportunity for me. VMC is a company that is highly respected within the industry, and the potential for future growth is tremendous, so I'll be doing my best to help drive the business forward."

VMC Managing Director, Nick Bate said: "We have an extensive pipeline of new business and Jim's appointment brings a wealth of industry knowledge and sales development experience. We're delighted to have him on board."

www.vmc.com

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