SOFT DRINKS

  • Tax on single use plastic?

    By Vending International on November 24, 2017
    Plastics will be put under scrutiny as the Chancellor of the Exchequer announced plans this week to look into a tax that could help reduce the amount of single use plastic waste. During this week’s Autumn statement, Chancellor Philip Hammond said the UK wanted to be a ‘world leader in tackling the scourge of plastic littering planet and oceans. He […]
  • Coca-Cola in Western Europe commits to sustainability

    By Vending International on November 21, 2017
    The Coca-Cola Company in Western Europe and Coca-Cola European Partners have launched their first ever joint Sustainability Action Plan for Western Europe, This is Forward, with new commitments on drinks packaging and society. This is Forward sets out how The Coca-Cola Company in Western Europe and Coca-Cola European Partners will address some of the biggest issues in society to meet […]
  • Have your say on the soft drinks levy

    By Vending International on November 3, 2017
    The soft drinks levy, sometimes known as the sugar tax, is a new levy that applies to the production and importation of soft drinks containing added sugar. The levy will apply to the producers and importers of these types of drinks. It will have a lower rate which will apply to added sugar drinks with a total sugar content of […]
  • EVA responds to UNESDA policy to stop sales of sugary drinks in EU schools

    By Vending International on October 25, 2017
    The European soft drinks industry represented by UNESDA recently announced that it will voluntarily stop the sales of drinks containing added sugars to secondary schools across the European Union, affecting more than 50,000 schools and 40 million young people in 28 countries. This pledge maintains and expands UNESDA’s existing policy – first introduced in 2006 – not to sell any […]
  • Oasis launches on-pack promotion

    By Vending International on September 25, 2017
    Coca-Cola European Partners is launching a new on-pack promotion across its Oasis brand. The promotion will run across all flavour variants giving consumers a chance to win a share of Oasis’ remaining 2017 marketing budget. The new ‘Win a Cut of Our Remaining Marketing Budget’ promotion will run between September 25 and November 5, and will offer consumers the chance […]
  • Diet Coke goes glam with giveaway promotion

    By Vending International on September 7, 2017
    Coca-Cola European Partners (CCEP) is unveiling Diet Coke’s latest on-pack promotion and stand-out limited edition designs, offering consumers the chance to win £5,000 every day to help retailers increase sales. New beauty, fashion, music and travel graphics on packs of Diet Coke and Diet Coke Caffeine Free have been designed to appeal to the wish lists of the brand’s 4.1 […]
  • Coca-Cola European Partners Great Britain unveils new sustainable packaging strategy

    By Vending International on July 14, 2017
    Coca-Cola European Partners has unveiled its new GB sustainable packaging strategy – setting out an ambition for its GB business unit to work with local and national partners to recover all its packaging so that more is recycled and none ends up as litter. At present, only 70% of the cans and 57% of the plastic bottles used each year are recycled, […]
  • New Perfect Serve training and reward programme to support bar staff from Coca-Cola

    By Vending International on June 26, 2017
    Coca-Cola European Partners (CCEP) is launching a new Perfect Serve programme to help licenced operators grow their soft drinks sales by confidently offering choice, delivering the perfect serve every time and knowing when to offer a second drink to drive transactions. With 15% of hospitality venue sales coming from soft drinks, the Coca-Cola Perfect Serve platform emphasises the importance of […]
  • Coke No Sugar is closer than ever to classic Coca-Cola taste

    By Vending International on June 19, 2017
    Coke No Sugar has launched in Australia after years of research to create the best tasting sugar-free Coke ever. President of Coca-Cola in Australia, Roberto Mercadé, said: “We wanted the experience of drinking Coke No Sugar to be as close as possible to the real thing. “That’s no small task when you consider the original has been cherished by consumers […]
  • Exclusive Lucozade bottles contained contactless technology

    By Vending International on June 12, 2017
    From May 30 to June 2, Lucozade offered 5,000 commuters travelling through Oxford Circus tube station one completely free journey using one specially-designed bottle of Lucozade Energy. The 5,000 bottles contained a contactless chip in the bottom and entitled users to one free journey on the underground when tapped on the oyster card reader. This offer kicked off Lucozade’s Find […]